O twitter can start charging US$ 1,000 (~R$ 5,194) per month from companies to keep the Gold seal in their profile on the platform. The information came from a report released by The Information, but it is still unclear whether this will actually happen or not. when.
The report also points out that Twitter plans to charge an extra $50 (~R$259) per month to add badges to each account affiliated with the company on the platform. The changes can be part of the social network’s strategy to increase its revenue.
Currently, Twitter offers two types of badges. The blue badges are for people who use the platform, while the gold ones are for businesses. There is also a third option which is irrelevant for the context of this article.
Twitter’s Gold Badge is offered as part of the verification program for organizations. This allows, basically, companies to “verify themselves and differentiate themselves on Twitter”. There are also a number of perks included with this service.
It is worth mentioning that Twitter has not yet confirmed whether this change will occur. However, it is no secret that Elon Musk wants to make the social network increasingly profitable and using companies that have accounts on the platform tends to be a path.
Initially, the value that the report points to may seem expensive for some companies, but for larger companies it should not be seen as something very significant. Twitter has not yet commented on the rumour, but news on the subject may emerge soon.
And you, what do you think about the direction Twitter has been taking since Musk bought it? Tell us in the comments down below!
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