To understand if a smartphone will be successful or not, many times we rely on the information provided by the production chain. And then it can be found that iPhone 14 will be a best seller next fall simply because the production of displays dedicated to this is expected to grow strongly.
More than the iPhone 14 (and its Max variant) perhaps it would be better to talk about iPhone 14 Pro And Pro Max, because these are the models that suppliers expect will be most successful in the market. Ross Young of DSCC in fact believes that panel manufacturers are mainly concentrated in the creation of displays for the two Pro variants.
These are the expected volumes of panels, as a percentage of the total:
- iPhone 14 Pro Max: 28%
- iPhone 14 Pro: 26%
- iPhone 14: 26%
- iPhone 14 Max: 19%
According to reports, iPhone 14 Pro Max it will also be the smartphone on which Apple will focus more in terms of units produced (29% of the total), iPhone 14 Max will stop at 21%. Ross Young himself believes, however, that the latter will be more successful than expected, probably with a slow start compared to the other variants but still growing over time. The new iPhones, we recall, should be placed on the market next September 16th.
The analyst is convinced that the greater attention towards the iPhone 14 Pro and 14 Pro Max is due to the fact that the real generational leap will in practice concern only the top models, with the disappearance of the notch, the new Apple A16 chip and the adoption of the 48MP main camera to replace the 12MP one.
What Apple is focusing on in particular this year is the wide availability immediately of its new smartphones: we are talking about 90 million units from September to December, a considerable number that would allow the Cupertino company to gain further ground. compared to the competition.
