Konami and Atlético Mineiro announce partnership to promote eFootball and more

THE Konami released this Tuesday (17) a statement in which it announces the partnership with Mineiro Athletic Club to the world of video games. It is worth remembering that the company is responsible for the eFootball game and in addition to the note, a small trailer was also revealed, highlighting the Galo de Minas Gerais:

This should probably be part of the promise the company made for 2023, when it wished a happy new year and revealed that it would work throughout the year on well-known franchises. In addition, she should announce three more games for the Silent Hill series soon.

As for the partnership with Atlético-MG, the collaboration will focus on the company’s football title and will also include advertisements involving the game’s brand. Likewise, the club’s new stadium, the Arena MRV, will be available among the choices for players. the president of Konami Digital Entertainment, Yuta Kosecommented on the alliance:

Atlético-MG demonstrates how football crosses cultures and generations, and we are proud to be an official sponsor of this extraordinary team”. Kose adds that “The newest chapter in this joint venture will offer new experiences to our fans and allow us to reach new enthusiasts through eFootball.

Bruno Muzzi is the current CEO of Atlético Mineiro and he sees this partnership as an opportunity to win over younger fans through promotion in digital media. Finally, the statement also highlighted that the union should expand to the world of eSports.

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