Unfavorable economic conditions, a shortage of components and a physiological slowdown after the holiday period have led, according to the latest data from the research company Canalysan 11% decline in global smartphone shipments over the course of first quarter of 2022.
Both Samsung and Apple have grown compared to the same period last year. The Korean company, which is gradually renewing its entire product portfolio, it rose from 22% to 24%. Compared to the previous quarter, the growth was 5 percentage points.
Thanks to a continuing high demand for its iPhone 13, Apple has managed to gain a market share of 18%. up 3 percentage points year over year. In third place is Xiaomi which has managed to conquer 13% of the market benefiting from the excellent sales of the Redmi Note series. Despite this, the Chinese company lost 1 percentage point year over year.
Slight flex also for OPPO, which also merged the shares of OnePlus, which went from 11% obtained in the first quarter of last year to 10%. vivo closes the top 5 with a market share of 8% in the first quarter of 2022, down 2 percentage points year on year. The total share of all other producers is 27%, down by one percentage point.
According to Canalys, the global smartphone market has been held back by considerable instability due to both the protracted pandemic and the great uncertainty caused by the war conflict between Russia and Ukraine. All this combined with a traditional seasonal slowdown in demand. The good news is that the component shortage situation may start to improve sooner than expected.
