We are talking about Twitter again, since after the arrival of Elon Musk last October, there are many new things that have been coming in recent months. The latest is the start of testing for a new subscription model specifically for enterprise organizations.
This subscription model allows verified business organizations to earn a gold badge, whose profiles will be differentiated from official organizations with their gray badges, and from the accounts of previously verified users or those with a current subscription to Twitter Blue with their blue insignia.
$1,000 a month for a gold badge and more
The specific subscription offer for business organizations also contemplates that they can associate other Twitter accounts to the main ones. And also, that your publications can have a greater reach and distribution through a new feature called Tweet Boosting.
And all this for about 1,000 dollars a month, plus 50 dollars a month for an associated account, although the first month is free, according to what has been learned in recent days, also coinciding with the information provided by The Information publication based on nearby sources. to the company.
Social media consultant and analyst Matt Navarra has been able to have access to email that Twitter is sending to potential interested parties among organizations with verified accounts, indicating the conditions of the new subscription model.
In this way, Elon Musk continues to look for formulas to try to make profitable the social networking platform in which he is currently in charge, and which continues to carry a significant debt that Musk is also looking for ways to deal with, including the search for potential investments with which to try to reset the counter to zero and allow the solvency of the platform.
We’ll see if the tests continue in their current terms or possible changes may come along the way, because currently the new subscription model is something that will not be available to small and medium-sized companies.