It was a simple matter of time before Twitter Blue would definitively eat up the verifications inherited from the pre-Elon Musk era on the social network. And, to date, the specific day was unknown… Something that has changed today, since the company has confirmed the exact moment in which this will occur. And the truth is that it is just around the corner. The fact is that the well-known social network has communicated in a message the exact day on which the blue ticks that have long served to know that an account was verified are history. The end of an era, in which practically everything on Twitter was free, something that is no longer the case since the arrival of Elon Musk (who has to amortize the gigantic investment he made to execute his purchase). The chosen day, by the way, is April 1, 2023. Therefore, there is quite a bit left. From now on, those who wish to have the element that verifies their account will have to access the Twitter Blue service, something that costs eight euros a month in Spain. And, in the case of companies, things are even worse because if you want to have the same recognition, you must pay €950 per month (plus fifty for each affiliate account). Therefore, it is not exactly cheap to obtain the certificate, which, yes, offers some benefits more than the corresponding badge. Improvements that are achieved with Twitter Blue Among what is achieved by making the monthly payment, something that creators and Influencers will surely do, some additional functions are added, such as being able to upload videos with a higher quality than those that exist in the basic accounts (we are talking about 1080p) and, also, you can send messages with an extension of up to 4,000 words, which leaves aside the spirit of short messages with which this social network was born. A new Reading Mode or the power to highlight articles is also achieved. But if there is something that has sparked controversy – and that has not mattered, it must be said – it is that having a Twitter Blue account gives priority to responses and mentions, as well as appearing earlier in searches. Therefore, greater importance is given to content simply because it is from a paid account, which leaves quality or innovation aside. Even those who pay monthly will have to bear half the advertising. Come on, we are not talking about options that are precisely trivial. A global deployment This is also important, since the decision to end the blue tick of a lifetime on Twitter now has to do with the global deployment of the Twitter Blue service, so the company does not see that it makes sense to maintain the two options living together Therefore, there is definitely no going back. >