According to Samsung number one TM Roh, “frontman” on stage at Unpacked on February 1st, the Galaxy S23s have what it takes to establish themselves on the market and give commercial satisfaction despite the ballast from the current economic crisis. During an interview released immediately after the end of the event, the CEO talked about the Galaxy S23 and foldouts from the Galaxy Z series, expressing trust for both projects.
“By the end of the year we expect a double-digit growth rate compared to 2022 of worldwide sales of both the Galaxy S and Galaxy Z ranges,” Roh said. “Despite the adverse economic conditions, our premium strategies will help us capture the market.”
There conviction in means and projects, in short, is not lacking in Seoul, despite the fact that the wallets of enthusiasts are not in excellent health due to inflation, and despite, moreover, the list prices of the latest top of the range have risen compared to the past generation. Obviously there is no lack of trust not even against Galaxy Z Fold 5 and Z Flip 5 on which the rumor machine is already in motion.
2022 for the entire smartphone segment was an annus horribilis and the first forecasts of analysts questioned the final blow in 2023. The least that giants like Samsung who invest millions in research and development can do is to maintain an approach confident about the future. A good indication for TM Roh and colleagues will come soon fromGalaxy S23 pre-order trend: the first data will arrive in a few days.
SAMSUNG Galaxy S23, Charger Included, Android Smartphone, 6.1 Dynamic AMOLED 2X Display, 50MP Camera, 8GB RAM, 256 GB, 3900 mAh, Phantom Black
1039 979€
Samsung Galaxy S23+, Charger Included, Android Smartphone, 6.6 Dynamic AMOLED 2X Display, 50MP Camera, 8GB RAM, 512 GB, 4700 mAh, Green
1349 1229€
Samsung Galaxy S23 Ultra, Charger Included, Android Smartphone, 6.8 Dynamic AMOLED 2X Display, 200MP Camera, 12GB RAM, 512 GB, 5000 mAh, Cream
1659 1479€
