Since 2019 there is Facebook Pay, a payment manager originally focused on Messenger, but today it is already part of the main Meta platforms.
Mark Zuckerberg recently announced that this service will be renamed Meta Pay. Apart from introducing the new brand, this modification would imply a greater proximity to the metaverse, as anticipated by the company’s CEO.
A payment platform focused on the metaverse, the new focus of Meta Pay
Mark Zuckerberg communicated through a publication in your Facebook profile the changes introduced in Meta Pay. In the shared message, his emphasis was mainly focused on the desire to become “a wallet for the metaverse”, setting this purpose as the main ambition of the platform.
In addition to incorporating the new Meta brand on this platform, the payment service will continue to function in the same way as Facebook Pay until now. However, Zuckerberg noted that the company is working on developing an experience that will allow users to manage their identities, items, and payment methods, while making their way into the emerging world of metaverses, not just limited to the one developed by Meta. .
This interoperability proposal pursues the idea of bringing its products to “any metaverse experience”. Although this cannot be technically guaranteed yet, Meta has already made public its intention to form a group of standards so that the developers of this kind of digital experiences are framed in common languages and technologies.
“Ideally, you should be able to log into any metaverse experience and anything you’ve purchased should be there. There’s a long way to go, but this kind of interoperability will deliver much better experiences for people and greater opportunities for creators.” Zuckerberg commented. “That is, the more places you can easily use your digital products, the more you value them, which creates a bigger market for creators. The more easily you can transact, the greater the opportunity for creators as well. We can’t wait to build this.”he added as a reflection.
An interesting detail discussed in Zuckerberg’s aforementioned post is the idea of how the company’s metaverse wallet could enable a means of proof of digital ownership; he mentions how it could be used to create and buy “digital clothing, art, videos, music, experiences, virtual events and more”, something that we already got to know with the presentation of the online boutique of Meta avatars.
Although there is no explicit mention of NFTs —on which the company has already expressed interest—, the use of blockchain technology plus the presence of the principles and intentions indicated by Zuckerberg, gives to presume that Meta Pay will also target that sector.