Mark Zuckerberg, CEO of Facebook: “we need to inflict harm” on Apple

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mark zuckerberg, ceo of facebook
mark zuckerberg, ceo of facebook

The relationship between Apple and Facebook has not been the best in the last three years, after the publication in 2018 of the Cambridge Analytica scandal that revealed how the Brexit referendum and the US Presidential Elections in 2016 were partially affected by the collection and use of millions of data from profiles and users of the social network. Since then, Tim Cook, Apple’s CEO, took great pains to point out to Facebook making it clear in the media the dangers posed by these business practices around the collection, analysis and sale of this data for purposes that, as on that occasion, had inclined the balance of two democratic elections in the same sense. Be that as it may, it seems that from the edge of the social network all these attacks did not go unnoticed and a response was sought. Mark Zuckerberg revolts According to the Wall Street Journal, in that year 2018 and after Tim Cook’s first statements against Facebook, the CEO of the company would have privately affirmed to his collaborators that “we have to inflict pain” on Apple, for trying so bad to the company and, also, because of the conviction that he keeps that the Cupertino people have “too much influence” on his business. So much so, that among the ideas that were considered, the advisers and lawyers of the social network “discussed how to generate antitrust cases about Apple through pressure groups, regulators or an antitrust lawsuit.” Cook attacked the social network on a national TV network, claiming that Apple had never been in a situation like the one Facebook faced with Cambridge Analytica in 2018. Mark Zuckerberg then publicly retorted that these statements were “extremely simplistic “and” not at all aligned with the truth. ” Later, again, Tim Cook when asked what he would have done if he was the CEO of Facebook, responded with “I would not have been in this situation.” All these antecedents have caused that in recent years Facebook has felt attacked by Apple and proof of this is the latest clash, as recent as the fact that those of Cupertino are going to incorporate new functions in the spring to allow users to block the tracking carried out by applications. Something that Facebook has already stated will have a significant impact on its current business model and which it estimates will cost 40% of its revenue.

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