Google News will be updated to customize the feed of followed pages

 New look!  Google News starts receiving updates with more integration to Material You
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Google News is getting a series of updates focused on improving the local news experience with a revamped “Following” tab, as well as bringing Google News Showcase — a feature to support verified newspapers — to the United States.

After having changes to its design, Google News is revamping its “Following” page display to make it a secondary content feed. Today, the page only allows opening several feeds according to the user’s preferred categories and subjects, but does not show a list of content simultaneously.

Comparison of the current ‘Following’ feed (left) and since the update (right) (Image: 9to5Google/Playback)

Google will show up to three articles with headlines, publication names and images. It will be possible to customize the feed from topics, specific publications and location settingsbeing able to search for specific information about a certain city, for example.

Google points out that “articles shown on this page are determined using ranking algorithms similar to those used to display content on Google News.” This new tab is rolling out globally on Google News for Android soon, and will arrive on iOS later this year.

Meanwhile, Google is bringing its News Showcase licensing program to the US. The company pays publications for content that appears in a featured carousel with panels for each site. The stories that appear there are curated by the publication, with these cards appearing in Google News and Discover.

As part of this, Google is “paying participating news organizations to give readers access to a limited amount of paid content.” The purpose of the program is to encourage views of these portals, as well as to promote their paid subscriptions.

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