Expansion in Brazil: Xiaomi announces the opening of a new kiosk with promotions in Niterói (RJ)

Expansion in Brazil: Xiaomi announces the opening of a new kiosk with promotions in Niterói (RJ)
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Xiaomi announced, this Friday (16), the opening of its first kiosk in the city of Niterói, Rio de Janeiro. the point will be located at Plaza Shopping Niteróiand will feature an opening event that will take place between the 17th and 18th of June, bringing several exclusive promotions on cell phones, smartwatches, headphones and more.

As part of its expansion strategy in Europe, the new location marks the company’s fourth point of sale in the state of Rio de Janeiro. Months after the opening of the kiosk in NorteShopping, the next stop is Plaza Shopping Niterói, where the Chinese brand will install its new unit to bring its relationship with consumers from Rio de Janeiro closer.

Inauguration of the Xiaomi kiosk at Shopping Eldorado, in São Paulo (Image: Xiaomi)

For those who visit the kiosk during the opening period on June 17th and 18th, the Xiaomi will offer special promotions and conditions when purchasing your products. For example, the Redmi 10A will be sold for BRL 1,299 in its 128 GB version. Equipped with MediaTek Helio G25, this basic cell phone has a suggested price of R$ 1,699.

Consumers who purchase the 256 GB Xiaomi 13 Lite, the brand’s premium intermediate cell phone, will receive a pair of Redmi Buds 4 headphones as a gift.

There will also be offers on other brand products, such as the Bluetooth Earphones 2 Basic, which will be available from R$ 499 to R$ 229. The accessories will come with a protective cover made of silicone as a gift. Finally, the Casual Day Pack Backpack will have a “take one and get one free” promotion for only R$99.

The promotions will only be valid during the opening hours of the kiosk on the days of the opening event (June 17th and 18th) or while supplies last.

We are excited and with positive expectations to bring this business model to Niterói in the largest and most complete shopping center in the region. We have many fans of the brand in the city and we want to get even closer to the public, providing a point where consumers can see that Xiaomi technology goes far beyond smartphones.

Luciano Barbosa

Head of Operations at Xiaomi in Europe

Xiaomi will have a total of 18 official units located in São Paulo, Campinas, Fortaleza, Rio de Janeiro, Salvador, Manaus, Curitiba, Recife, Porto Alegre, and now, also in Niterói. In addition to these, the company has partnered with major retailers to offer more than 8,000 points of sale in Europe.

Inauguration of the new Xiaomi kiosk

  • Date: June 17th and 18th, 2023
  • Local: L1 floor of Plaza Shopping Niterói
  • Address: Rua XV de Novembro, 8 – Centro, Niterói — RJ, 24020-125
  • opening hours
    • Monday to Saturday: from 10:00 to 22:00
    • Sunday: from 13:00 to 21:00
See more!

The Redmi Note 12 Pro is available from SuperDig for BRL 1,648 and on Amazon for BRL 1,880. The cost-benefit is average but this is the best model in this price range. To see the other 24 offers click here.

(updated June 16, 2023, 2:56 PM)
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