In October 2021, Mark Zuckerberg announced the metaverse, a virtual world created through augmented reality. However, not everyone believes that the concept will become something concrete in the future. One such person is Apple CEO Tim Cook.
According to the executive, in an interview given to the Dutch newspaper RTLCook did not take a stand against the proposal, but understands that people may not know what the metaverse actually is.
In other words, as there is no understandable definition of what the metaverse is, the tendency is for it to be known only as a virtual environment with characters that are equivalent to each person.
“I always think it’s important for people to understand what something is. And I’m really not sure the average person can tell what the metaverse is.”
The boss of the Cupertino giant still understood virtual reality as a resource that has its uses and can be explored in a positive way, but without being a resource to migrate your life to it.
“It’s something you can really dive into. And that can be put to good use. But I don’t think you want to live your whole life that way. VR is for set periods but not a way to communicate well. So I’m not against it, but that’s how I see it.”
While Zuckerberg’s bet on the metaverse grows more and more, with the adhesion of other companies in the sector, Apple seems not to be interested in betting on this feature – at least, for now -, which contrasts with the interest and investment in it revealed in January. this year.
So, do you agree or disagree with Tim Cook’s view of the metaverse? Leave your opinion in the comments below.